Silpakorn University Library

Author

Title

Design thinking for strategic innovation : what they can't teach you at business or design school / Idris Mootee

Publisher

Hoboken, N.J. : John Wiley & Sons, 2013

LOCATION	CALL #	STATUS
SUP General stack	HD53 .M66 2013	ON SHELVES

Description	xi, 210 p. : ill. (chiefly color) ; 21 cm.
Note	Includes index
Contents	There's no more business as usual -- What is design thinking, really? -- Applied design thinking in business and strategy -- Introducing the design thinking MBA -- Hiring design thinkers is not enough; we need to create design thinking companies
Subject	Creative ability in business
	Creative thinking
	Organizational change
ISBN	9781118620120