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Book Cover
PRINTED MATL
Author Dowson, Ruth
Title Event planning and management : principles, planning and practice / Ruth Dowson and David Bassett.
Publisher London, UK ; New York : Kogan Page, 2018.

LOCATION CALL # STATUS
 SUP General stack  GT3405 .D69 2018    ON SHELVES
Edition 2nd ed.
Description xvi, 345 p. : ill. ; 25 cm.
Note Includes bibliographical references and index.
Contents 1. Introduction to events 2. Putting event planning into motion 3. Location, location, location! Destination and venue selection for events 4. Developing your events programme and content 5. Understanding site planning essentials for events 6. Site safety and logistics 7. How to build and develop an events team 8. Drawing in the crowds -- promotion and publicity for events 9. Budgeting, finances and procurement for events management 10. A practical guide to managing an event on the day 11. Measuring success -- post-event evaluation and insights 12. Future-proofing your events.
Subject Special events -- Management.
Special events -- Planning.
Special events -- Marketing.
Alt Author Bassett, David
ISBN 9780749483319

Location

SUP = Petchburi Information Technology Library
SUS = Sanamchandra Palace Library
SUT = Thapra Palace Library