Silpakorn University Library

Author

Title

Marketing for competitiveness : Asia to the world! in the age of digital consumers / Philip Kotler, Hermawan Kartajaya and Hooi Den Huan

Publisher

Singapore : World Scientific, 2017

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Contents/สารบัญ

LOCATION	CALL #	STATUS
SUT General stack อาคารหอสมุดชั้นล่าง	HF5415.12.A78 K67 2017	ON SHELVES

Description	xiv, 288 p. : ill. ; 23 cm
Note	Includes bibliographical references
Subject	Internet marketing -- Asia
	Marketing -- Asia
Alt Author	Kartajaya, Hermawan
	Hooi, Den Huan
Alt Title	Asia to the world in the age of digital consumers
ISBN	9789813201965